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Halloween Spending Soars Despite Economic Challenges

Halloween in the United States is witnessing a surprising trend: record-high spending in the face of economic challenges. In 2023, spending on Halloween is expected to reach a historic $12.2 billion, surpassing the already impressive $10.6 billion spent in 2022, as reported by the National Retail Federation (NRF). This growth occurs despite the backdrop of rising inflation and looming economic uncertainties.

The breakdown of spending shows a notable increase in various categories:
$4.1 billion on costumes, up from $3.6 billion in 2022.
$3.9 billion on decorations.
$3.6 billion on candy, an increase from $3.1 billion the previous year.

Moreover, the average per-person spending is forecasted to rise to $108.24, exceeding the 2021 record of $102.74. This surge in expenditure highlights an interesting dynamic: while facing inflationary pressures, Americans are not shying away from celebrating Halloween in grandeur.

In 2023, the NRF survey revealed that 73% of respondents planned to partake in Halloween-related activities, a slight increase from 69% in 2022. This shift to more in-person festivities follows the COVID-19 pandemic, which had dampened the holiday spirit in previous years.

However, economic challenges are shaping consumers’ shopping habits. Reports from PowerReviews indicate that 73% of Americans are adjusting their Halloween shopping due to financial strains. Cost-saving measures include recycling costumes, buying cheaper candy, and shopping for sales and discounts. Nearly half of the consumers plan to start shopping before October, a strategy to spread out expenses over time.

Despite these cost-conscious approaches, some consumers are turning to credit card debt and Buy Now Pay Later (BNPL) options to finance their holiday expenses. This trend underscores the current financial landscape where people are struggling yet still willing to spend on holidays like Halloween.

To manage these expenses, consumers are advised to create a holiday budget and stick to it, shop for deals, and consider financial options like personal loans for debt consolidation. Retailers, recognizing the tightening budgets, are focusing on personalized promotions and in-store experiences to attract shoppers.

In conclusion, while the economic landscape presents challenges, the allure of Halloween remains strong in the U.S., with consumers eager to celebrate the spooky season, albeit with a more budget-conscious approach.

Finance & Business

BCAMS Magazine, the 27th issue

The independent livecam industry resource for news and tips & tricks for cam models and camsites.

A Month of Passion, Growth, and Connection. As February unfolds, we at BCAMS Magazine want to take a moment to celebrate the passion, resilience, and creativity that continue to define this incredible industry. The energy of a new year is still fresh, and with it comes a renewed drive to evolve, connect, and thrive.


February is often seen as a month of love—and while romance is in the air, we also recognize the deeper connections you cultivate every day. Whether it’s engaging with your audience, expressing your unique creativity, or pushing the boundaries of your craft, your dedication is truly inspiring. You bring authenticity and warmth to this space, creating an environment where confidence, empowerment, and artistry shine.

As we move forward into 2025, let this be a reminder that your hard work and talent never go unnoticed. This industry thrives because of the individuality and passion you bring to it. BCAMS Magazine is honored to continue celebrating your journey, sharing your stories, and spotlighting your achievements.

Let this month be filled with inspiration, opportunities, and the courage to chase new goals. Keep shining, keep growing, and most importantly, keep being you—because that’s what makes this industry so extraordinary.

With appreciation and excitement for all that’s to come,
The BCAMS Magazine Team

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Finance & Business

BCAMS Magazine, the 26th issue

The independent livecam industry resource for news and tips & tricks for cam models and camsites.

As we step into 2025, we at BCAMS Magazine want to take a moment to celebrate the journey behind us and the exciting possibilities ahead. The start of a new year is a time for reflection, renewal, and setting new goals, and above all, it’s an opportunity to express our deepest appreciation for the incredible models who continue to shape and elevate this industry.

Your passion, creativity, and authenticity make an impact that extends far beyond the screen. Every day, you foster meaningful connections, bring joy to your audiences, and inspire confidence in ways that are truly extraordinary. It is your individuality and dedication that turn this community into more than just a profession, it’s a family.


As we welcome 2025, we celebrate not only your achievements but also the new opportunities waiting on the horizon. Whether it’s refining your craft, exploring new creative ventures, or building even stronger connections with your fans, this year holds endless potential.

May this fresh start bring you success, happiness, and fulfillment in every aspect of your journey. BCAMS Magazine is honored to continue showcasing your talent, and we look forward to another year of supporting and celebrating you.

Here’s to a year of growth, inspiration, and unforgettable moments. Thank you for being the heart of this industry. your brilliance never goes unnoticed!

Wishing you a prosperous and joyful 2025!

With gratitude,
The BCAMS Magazine Team

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Finance & Business

BCAMS Magazine, the 25th issue

The independent livecam industry resource for news and tips & tricks for cam models and camsites.

As the year draws to a close and the festive spirit fills the air, we at BCAMS Magazine want to take a moment to reflect on the incredible journey of the past year and, most importantly, express our heartfelt gratitude to the models who bring this industry to life.

Your dedication, creativity, and authenticity light up the screens and touch the hearts of fans around the globe. Every day, you create connections, share moments of joy, and inspire confidence in ways that are truly remarkable. It’s your individuality and passion that make this community not just a workplace but a vibrant and supportive family.


This holiday season, let’s celebrate all that you’ve achieved and the connections you’ve built. Whether it’s through festive-themed streams, dazzling costumes, or creating spaces where fans feel welcome, your efforts do not go unnoticed. You are the true stars of this industry, and we are honored to spotlight your talent in every edition of BCAMS Magazine.

As you embrace the magic of Christmas, may it bring you joy, relaxation, and the chance to recharge for the exciting opportunities ahead. Here’s to celebrating your success and cherishing the moments that make this season special.

From everyone at BCAMS Magazine, thank you for inspiring us every single day. Wishing you a warm and wonderful holiday season filled with love, laughter, and light! 🎄✨

Happy Holidays,
The BCAMS Magazine Team

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