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Finance & Business

The impact of the real estate market on the live cam industry

Webcamming is one of the fastest-growing sectors of the online adult entertainment industry, and it shows no signs of slowing down considering the increasing number of new studios on the Romanian market.
The business idea of opening a webcam studio isn’t new anymore but it’s still very popular. In this article we will discuss one of the most important step to take in order to set up a webcam studio : location.
So, with the help of Vali Vranciuc, from Exclusive Property Management we got into the nitty gritty of how important the real estate side of this kind of enterprise actually is.

Vali, from your experience as a broker, can you tell us what is the difference in the renting price on the real estate market for Live Cam studios?
Well, considering the domain we are talking about, in order to motivate the owners, as they may encounter problems with the building administration or even with the neighbours, or maybe changes will be brought to the location, I would say there is a 20% renting price increase above the average market price.

Which are the most searched-for property locations for rent in Bucharest?
The most important aspect that studio owners have in mind when renting out a place is accessibility, the area has to be well connected with all means of transportation, it has to be central positioned or at least semi-central. The top searched-for property locations in Bucharest are: Unirii Square, Universitatii Square, Victoriei Square, Muncii Square or Tineretului.

Which is the most popular property type among studio owners?
If we are speaking about experienced studios, they will always go for houses, villas or office spaces, while newcomers go for apartments.

What would be the minimum required usable area in this field?
Usually my clients look for no less than a 100 sqm property. And here we are talking about new studios, or even studios reducing their full capacity, due to various reasons.

And what can you tell us about the optimal number of rooms per property for newcomers?
Generally, for a webcam studio to get return of investment in an adequate time, the optimal number of rooms to start this business with should not be less than 4 rooms. That should be a good start.

How important is the distribution of rooms in a building for a studio in order to sign the contract?
Nowadays, no matter the type of studio, detached apartments are the most searched-for. The privacy of the models is the most important thing in this business.

Are customers willing to invest in a property for an advantageous rent?
Yes, that is a very attractive point, and a lot of my customers are looking for this advantage, with a rental contract for a minimum of 3 years time.

How did the price of the rent fluctuate during the pandemic?
Well, as it was expected, it hasn’t. The requests on the market in this field are and always will be constant, therefore the prices do not fluctuate much. There were some cases where a few webcam studios reduced their working spots, but nothing to influence the market on a larger scale.

How did the relationship between landlords and tenants go during this period? Were the landlords willing to make certain concessions in terms of rents to support tenants?
Absolutely not! Landlords never make any type of concessions when it comes to tenants involved in this business. As long as the work is online, they consider the business can’t be affected financially by the pandemic.

Do landlords require a higher deposit than for other usual tenants?
Usually landlords ask for a 3 months deposit, especially if the property is recently renovated or if it’s at least semi-furnished.

What would be the percentage of customers who prefer long-term contracts?
Well, 100% of the newcomers prefer to sign a 1 year rental contract, as they are at the beginning and uncertain of how things will evolve in their business. As for the experienced webcam studios, most of them go for long term rental contracts, especially if they invest a lot on the property.

On the international market, the pandemic has forced the Live Cam Industry to come up with new solutions for the safety of cam models. CamSoda has launched pop-up studios for cam girls so they can have a workspace where they won’t have to worry about bothering housemates or family with their potentially loud and erotic work.
The concept was firstly introduced in Medellin, Columbia and CamSoda took advantage of the hard-hit real estate market and converted one of the city’s many empty warehouses into studios featuring individual sanitized pods.
Camming has been one of the select few professions to be able to continue and thrive during the coronavirus pandemic by nature of being prime for remote work, making it among the only forms of adult entertainment able to safely produce new material since March 2020. But for cam girls who don’t live alone, quarantining has posed a unique challenge to work-life balance.

Before the pandemic, the company hosted sex workers in its CamSoda House. Due to the social setup of the space, with performers often mingling between shifts, CamSoda decided to try the new pop-up pod model.

Following its success in Colombia, CamSoda is preparing to launch cam co-working pods in the US, starting with states hard-hit by COVID-19, including Florida, California, Texas and Arizona. Read more articles here

Finance & Business

BCAMS Magazine, the 13th issue!

The independent livecam industry resource for news and tips & tricks for cam models and camsites.

Hello and welcome to BCAMS Magazine 13th issue!

As the nights are getting colder and longer, we are here to warm you up with our 13rd issue super selection of top models around the world. Get ready to be intrigued and mesmerized by these gorgeous performers! 

“BCAMS Magazine is a fast-growing one, and each issue proved the strong connection made with the live cam industry. Thank you for your trust and support.”

 

As the nights are getting colder and longer, we are here to warm you up with our 13rd issue super selection of top models around the world. Get ready to be intrigued and mesmerized by these gorgeous performers!

Moving on to our cover story! BCAMS EXPO 2022 comeback! A glamorous night with loads of artistic moments sprinkled with well-deserved awards!

Sharesome parent company acquires Nefty and we introduce you to the story of the first cam girl and the rise of the cam industry.

We discuss the new dating trend:Prioridating

And the UK household brand Babestation, with a 20years experience in the industry, gives us some insights on their business.

We discuss the new TikTok adult feature and Tumblr’s CEO end of the porn-friendly era of the internet vision.

All this and more awaits you in our 13th issue of BCAMS Magazine!

Read the full magazine here

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Finance & Business

The First Camgirl and the rise of the Live Cam Industry

In April 1996, Jennifer Ringley began the popular website JenniCam. She was the first real full time online webcam girl and she continued the webcam until 2003.

Jennifer was in college, studying computer engineering. She saw a webcam for sale at a tech store. Webcams were a relatively new technology at the time and so she bought one. Then she realized she didn’t have anything interesting to record. And so, she turned it into a learning project. She launched her site, Jennicam, to give herself a programming challenge. She was seeing if she could write a script to maintain a live-stream site. Her initial script uploaded a still image every 15 minutes to her site.

Previously, live webcams transmitted static shots from cameras aimed through windows or at coffee pots. Ringley’s innovation was simply to allow others to view her daily activities.
In June 2008, CNET hailed JenniCam as one of the greatest defunct websites in history.

Regarded by some as a conceptual artist, Ringley viewed her site as a straight-forward document of her life. She did not wish to filter the events that were shown on her camera, so sometimes she was shown nude or engaging in sexual behaviour, including sexual intercourse and masturbation. This was a new use of Internet technology in 1996 and viewers were stimulated both for its sociological implications and for sexual arousal. Surveillance became conceptual art, as noted by Mark Tribe in ‘New Media Art’: In Web sites like JenniCAM, in which a young woman installed Web cameras in her home to expose her everyday actions to online viewers. . . surveillance became a source of voyeuristic and exhibitionistic excitement. . . Institutional surveillance and the invasion of privacy have been widely explored by New Media artists.
One day, Jennifer got a call from her website provider saying she owed them $300 in overages. She realized this site was becoming something much bigger than expected. Traffic quickly became enormous. She eventually got more than 100 million views in a given week. Jennicam later inspired shows like Big Brother, and other “voyeur-tainment” sites.

The possibility of sex had enormous appeal to readers. She noticed that anytime she was changing clothes, her traffic would go to the moon.
Why did she quit? Jenny said was simply tired and wanted her own life. At Jennicam’s peak, she averaged 7 million views a day. Jenny learned, before most, that living in the public eye of the internet has enormous peaks and valleys. The drama is tenfold. The praise is thick and colorful. And the daggers come out quickly.

The emerge of Sex Camming
Sex camming emerged along with the development of web cameras and streaming technology in the middle of the 1990s, and spread along with broadband internet in the 2000s. Along with the digitization of the entire sex industry, sex camming has become a global business. Although today there are hundreds of sexcam sites operating worldwide, the market is dominated by the oligopoly of a few companies.

During the last twenty years sex camming has become a global and highly competitive industry. Despite the differences between the business models of the various platforms, their general structure is the same: customers, webcam models and third parties such as studios register to the sites, and performers get a share of the money paid by the customers.

Webcams are video cameras that stream or feed videos or images in real-time via a computer network like the internet. The first webcam hit the market in the ’90s. Today, webcams are available in most digital gadgets.

Reports indicate that the making of webcams has become a lucrative industry that is developing every day. In 2019, the webcam market estimated $1.9 billion. The expectations are that the figures will rise every year until 2028. Before introducing the live adult cams, videos got pre-recorded then posted on porn sites or other ideal platforms. Also, porn stars and their clients or viewers communicated via chat, instant messages, and emails. The response to this kind of communication could take time.

The probability of misunderstanding a written message or watching a non-live video is high. But in live adult cams, the engagement is instant. You can ask a question and receive an immediate answer. If you misunderstand something, the other party clarifies to you at that moment.

During a live adult cam, you can see your viewers or the porn actor. In return, live interactions and conversations emerge, triggering confidence and trust between the parties involved. Viewers can also direct instructions enhancing interaction and satisfaction.
This better connectivity makes the adult cam stars more encouraged to do their thing while the visitors always have a reason to keep coming back for more. In turn, the adult entertainment industry expands and creates better content.

Although sexcam sites emphasize a direct, personal relationship between performers and customers in their marketing, there is a complex infrastructure facilitating the work of models, including chat operators and studios where models work, which is partly concentrated on the semi-periphery. Models may register on the platforms individually and work from home, however, they can also work from studios. Romania is the current center of studio-based sex camming: according to unofficial estimates, around 5000 studios operate in the country. Although many studios operate independently, some of them strongly cooperate with particular platforms.
Live adult cams have brought more good to the adult entertainment industry, as illustrated above. People enjoy better connection, content, security, privacy, and satisfaction. In conclusion, webcams have played a significant role in boosting the adult industry’s growth.

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Finance & Business

Sharesome Parent Company acquires Nafty

Flame Technologies AG, Switzerland, the company behind the world’s largest sex-positive social media platform Sharesome has announced that it has acquired all assets of the Nafty ecosystem, one of the most recognized Web3 projects for adult content creators, for an undisclosed sum. Flame Technologies and the Nafty team will together pursue their common vision of bringing social media and decentralized finance (DeFi) together.
The Nafty Web3 ecosystem includes a blockchain-based payment solutions API, an NFT marketplace, a content subscription platform, and a crypto-based fanclub.
In the past years, the adult industry saw a power shift from studios and tube sites to independent content creators on social media. But it is increasingly difficult for them to promote NSFW products there. That’s why Flame Technologies developed the social discovery platform Sharesome for content creators where they can advertise their pay sites like OnlyFans.

Sharesome, the only sex-positive social media site, has almost 2M monthly active users and 400M posts viewed every month. Users spend an average of 8 minutes on the site. Sharesome already has a Web3 layer in the form of Flame Token, a blockchain-based token compatible with the ERC-20 standard of the Ethereum blockchain.

To be used on Sharesome, Flame Tokens must be exchanged into Flame Credits. Flame Credits are used as a value transfer mechanism on the platform. Right now, Flame Credits are used for tips and other digital services. Advertising on Sharesome is only paid with Flame Credits.

Flame Technologies’ strategy is to build the utility before the token is listed on an exchange. “A token without a use case has no value. This is why we first created the utility on Sharesome and haven’t listed on exchanges. Although we feel that now would be the right time to do this.”, said Flame Tech Founder & CEO Robert Knapp.

Flame Technologies aims to fully integrate the Nafty NFT marketplace into Sharesome by offering collectible avatars to the entire Sharesome user base. Sharesome would be the third social media network with NFT avatars, after Twitter and Reddit launched NFT-based avatars this year. The team also plans to integrate Nafty’s content subscription platform into Sharesome’s already existing Pro subscription.

Flame Technologies will also announce an exchange program that will allow Nafty Token holders to exchange their tokens for Flame Tokens.
At the heart of Sharesome’s SocialFi strategy are adult content creators, influencers and participants who want better control over their content and the ability to monetize their social media following and engagement.

“I believe that joining Flame Technologies is the best thing that could have happened to Nafty. Sharesome has the necessary traffic to breathe life into Nafty’s platforms. The team of Flame Technologies has shown, time and again, that they care about their users and will do the best for them.”, says Georgi Dimitrov from Nafty International.

“I am super happy that Nafty joined the Flame Family. The acquisition fits 100% into our strategy of gradually adding more Web3 tech on top of Sharesome, our flagship product with almost 2M monthly users. We believe that Social Finance is the solution to a lot of problems that we aim to solve. We’re trying to bring social media to the adult industry, and crypto to social media. With Nafty’s Web3 tech, we just became faster.”, says Robert Knapp, Founder and CEO of Flame Technologies AG.

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