A groundbreaking technology that gauges a person’s age through facial geometry is poised to revolutionize age verification on the internet. Submitted for approval to the US government, this approach could potentially change the way we ensure online safety and compliance with regulations. The proposal aims to introduce facial scanning for automated age verification, with a unique twist: verifying the age of parents themselves rather than their children.
Currently, American privacy laws, particularly the Children’s Online Privacy Protection Act (COPPA), provide substantial protection for individuals under 13. However, the entertainment industry seeks an exception to these strict rules, advocating for the use of facial scanning as an age verification tool for parents.
The US Federal Trade Commission is carefully considering an application [PDF] from three organizations: the Entertainment Software Rating Board (ESRB), a digital identity firm Yoti (known for its facial age estimation technology), and SuperAwesome (an advertiser partner focusing on online targeting of children). Their joint request seeks FTC approval for the utilization of Yoti’s age-estimating tool within the stringent boundaries set by COPPA.
COPPA obligates websites and apps to secure parental permission before collecting or using personal information from children under 13. Various methods exist to obtain parental consent, and parties interested in proposing new consent procedures can approach the FTC for review.
This is where the age-guessing technology comes into play. Yoti employs a sophisticated blend of AI technology, liveness anti-spoofing, and document authenticity checks to determine a user’s age accurately.
Let’s delve into how the Yoti tech enables parental consent under COPPA:
When a child visits a website, they encounter an age gate, prompting them to provide their parent’s email. The operator then sends a notification to the parent, urging them to verify their adult status for their child to proceed. Additionally, the parent can opt for facial-age scanning as a verification method.
Assuming the child does not misrepresent their age, or the website/app possesses methods to identify minors, such as requesting identification, the process proceeds seamlessly.
If the parent consents to the facial scan, the system captures a selfie, and the software delivers an age estimate.
If the age estimation confirms the parent as an adult, the child gains access to the website. If not, two possible scenarios unfold.
In cases of uncertainty about the individual’s adult status, alternative verification methods such as credit cards, driver’s licenses, or social security numbers can be chosen.
If the method categorically identifies the individual as a non-adult, access is denied. Naturally, we assume that the adult is genuinely the parent or legal guardian of the child.
According to the application, Yoti and SuperAwesome have successfully implemented the “Privacy-Protective Facial Age Estimation” technology outside the US since 2022, performing over 4.8 million age estimates with an astounding 99.97 percent accuracy rate. Now, they seek to bring this innovation to the US.
The “Privacy-Protective” label is not just a marketing tactic. The technology alleviates privacy concerns since it abstains from collecting, processing, or storing identity or payment card data. The facial image is translated into numerical data and compared to patterns in the training dataset associated with known ages, leaving no trace of the live scans.
Concerning privacy, an ESRB spokesperson reassured, “The live scans used for this process are never stored, used for AI training, used for marketing, or even sent to the operator; the only piece of information that is communicated to the operator is a ‘Yes’ or ‘No’ determination as to whether the person is over the age of 25.”
SuperAwesome’s Kids Web Services offers this tech as a verification method to developers outside the US, with Epic Games being one of its prominent customers. Despite being a relevant example, Epic Games did face a hefty fine of $520 million for COPPA violations, making it a potentially controversial highlight in the application.
Lalexpo Launches Nominations for the 2025 Awards with Exciting News
Lalexpo is thrilled to announce that nominations are now open for the prestigious Lalexpo Awards 2025, which will take place on February 26. This ceremony will honor the most outstanding models, studios, content creators, platforms, and talents in the industry.
Visit our website at nominations to nominate your favorites. You have until January 15 to participate!
Among the confirmed speakers so far are renowned figures such as:
Pirry, a journalist, producer, and speaker, is known for his critical insight and ability to address complex topics.
Esperanza Gómez, actress, model, and entrepreneur, who will share her experience and career as a leading figure in the industry.
Additionally, Lalexpo parties will reach new heights thanks to the participation of international artists:
Alexis & Fido, the iconic reggaeton duo that has made history in the genre, will perform at the party sponsored by Jasmin.
De La Ghetto, one of the most influential and versatile voices in urban music, will close the event in style at our iconic closing party, sponsored by Bongacams.
Take advantage of the second presale, and purchase your ticket for $200,000 before January 15 on our website or WhatsApp.
Our 10th edition promises to exceed all expectations and reaffirm our commitment to driving growth and professionalism in the industry.
Don’t miss this unique opportunity to connect with top professionals and enjoy a world-class event. For more information about nominations, schedules, and how to attend, visit our official website at www.lalexpo.com or contact us through our WhatsApp support line: +57 3167636500.
Lalexpo 2025 Centro de Eventos Valle del Pacífico February 23 –26, 2025
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As the year draws to a close and the festive spirit fills the air, we at BCAMS Magazine want to take a moment to reflect on the incredible journey of the past year and, most importantly, express our heartfelt gratitude to the models who bring this industry to life.
Your dedication, creativity, and authenticity light up the screens and touch the hearts of fans around the globe. Every day, you create connections, share moments of joy, and inspire confidence in ways that are truly remarkable. It’s your individuality and passion that make this community not just a workplace but a vibrant and supportive family.
This holiday season, let’s celebrate all that you’ve achieved and the connections you’ve built. Whether it’s through festive-themed streams, dazzling costumes, or creating spaces where fans feel welcome, your efforts do not go unnoticed. You are the true stars of this industry, and we are honored to spotlight your talent in every edition of BCAMS Magazine.
As you embrace the magic of Christmas, may it bring you joy, relaxation, and the chance to recharge for the exciting opportunities ahead. Here’s to celebrating your success and cherishing the moments that make this season special.
From everyone at BCAMS Magazine, thank you for inspiring us every single day. Wishing you a warm and wonderful holiday season filled with love, laughter, and light! 🎄✨
Byborg Enterprises SA and PLBY Group closed strategicpartnership to drive innovation in Premium online entertainment
Luxembourg/Los Angeles – December 17, 2024 Byborg Enterprises SA, a leading premium online entertainment company, has closed a strategic partnership with PLBY Group, the powerhouse behind the globally recognized brand Playboy and signed a definitive share purchase agreement that, subject to the approval of PLBY shareholders, will lead Byborg Enterprises SA up to a maximum of 29.99% shareholding in PLBY Inc.
The deal includes a long-term licensing agreement and an additional equity investment. Byborg will license Playboy’s digital IP and operate key assets, including Playboy Plus, Playboy TV, and the Playboy Club creator platform.
This partnership, valued at $300 million over an initial 15-year term, will fuse Playboy ‘s legacy with Byborg Enterprises SA’s cutting-edge technology and audience reach of 70 million daily visitors.
Starting in 2025, PLBY Group will appoint a Byborg-designated director to its board, along with an additional independent director.
Andras Somkuti, Managing Director of Byborg Enterprises SA, commented: “Playboy is one of the largest and most recognizable brands in the world. It has long been a leading lifestyle brand and the premium name in the NSFW space. By combining our advanced technology, innovative products, and management expertise with Playboy’s global recognition, we’re confident this partnership will be a game-changing success. We see tremendous potential to grow audiences, create new revenue streams, and develop innovative products that drive significant growth. Recognizing this potential, we’re also pleased to increase our equity stake in PLBY Group, reinforcing our commitment to this collaboration and its future.”
Ben Kohn, Chief Executive Officer of PLBY Group, added: “Partnering with Byborg Enterprises SA aligns the Playboy brand with a proven leader in premium online entertainment. Byborg brings a strong track record of expanding audiences, monetizing content, and leveraging cutting-edge technology to unlock new revenue streams. With Byborg’s 70 million daily visitors, I’m confident we’ll introduce the Playboy brand to broader and more diverse audiences than ever before. By licensing our brand and entrusting Byborg Enterprises SA to manage our adult legacy sites, linear TV channel, and Playboy Club creator platform, we can accelerate our shift to a more profitable, assetlight business model. Once this transition is complete by June 30, 2025, we’ll be able to focus on growing our licensing operations and investing in our brand’s future. This strategic move will allow us to cut significant costs, improve EBITDA, and achieve positive cash flow.”
About Byborg Enterprises SA Headquartered in Luxembourg, Byborg Enterprises SA is a privately held premium online entertainment company that is redefining the future of human interaction and reshaping digital relationships through innovative technology. Founded with a global mindset, the company aims to reach every corner of the world. With over 70 million daily visitors engaging with their streaming and technology products, Byborg Enterprises SA facilitates seamless interaction among people 24/7. More information is available at https://byborgenterprises.com
About PLBY Group, Inc. PLBY Group, Inc. is a global pleasure and leisure company connecting consumers with products, content, and experiences that help them lead more fulfilling lives. PLBY Group’s flagship consumer brand, Playboy, is one of the most recognizable brands in the world, driving billions of dollars in global consumer spending, with products and content available in approximately 180 countries. PLBY Group’s mission—to create a culture where all people can pursue pleasure—builds upon over 70 years of creating groundbreaking media and hospitality experiences and fighting for cultural progress rooted in the core values of equality, freedom of expression and the idea that pleasure is a fundamental human right. Learn more at https://plbygroup.com
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