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Finance & Business

Paxum, the trusted payment service for the adult industry!

Paxum is an industry leader, and has been successfully
offering a secure instant payment platform since 2007 to hundreds of thousands of clients that actively use its service.
The award-winning payment company provides a cost-effective, user-friendly interface fortified with stringent security measures and multiple ways for clients to access their account funds, including an optional prepaid credit card. Paxum account users can easily send and receive money instantly all over the world.

For our very first issue, we had the pleasure of
interviewing Paxum’s CEO, Octav Moise, and here are some business insights:

What was the most challenging thing for you this year?
2020 was a difficult year for most businesses out there. We’ve all had to deal in some way, both professionally and personally, with the unexpected challenges created by the global COVID-19 pandemic. As a business with more than 250 employees in multiple offices around the world, Paxum has been able to make some internal changes in order to create a new ecosystem that allows our employees to work remotely for their safety, while also continuously providing the secure and comprehensive support and service that Paxum customers know they can depend on to easily access their hard-earned money.
While there was no way at all to predict how 2020 would turn out, Paxum’s previous decade plus long effort of building a secure, elegant, user-friendly payment platform; of forging strong long-term client relations; and establishing robust connections with multiple payment processors to deliver payment satisfaction to our customers, has helped us to navigate, handle and adapt to the challenges presented by the global pandemic seamlessly, with zero effect on the functionality of our worldwide payment services.

What would you like to be changed in the relationship between you and your cam sites?
For many years Paxum has been working with the majority of reputable cam sites in the industry. Cam platforms, cam studios, and cam performers have always been welcomed to our service. In the past year, as a result of the global pandemic, we have reached out to our customers more frequently and they continue to be confident in the knowledge that their funds are safe and available 24/7 through our system.
Our friendly, professional, and well-trained customer support team has been working around the clock to provide clients with assistance, so they can use the Paxum payment platform to its full potential. With more than ten years of industry service in our history; Paxum’s relationships with Cam platforms, studios, and performers have been built and reinforced through consistency, security, and trust. We’re very happy to be considered the #1 trusted payment service for the adult industry!

Do you have plans to invest on long term or short term in the future?
As a safe and secure payment platform, it is crucial that we continue to invest in systems that keep our customers’ money and information secure. We understand how important it is to protect our clients against cybercrime. In the previous decade of our business, we have invested a lot of time and money into advanced security measures and systems that are meant to block fraud attempts. We are happy to report that these implementations and procedures are working very well. In terms of our future, we will continue to invest in systems that keep our customers’ funds and private information secure, protected, and confidential.

In how many countries is your business expanded?
Paxums customer base has always been fully global as we provide service to practically every single country in the world, with only some exceptions such as countries like Iran, Iraq, Libya etc. that have active Global Sanctions against them.
Our customer base has grown substantially since our 2007 launch, and we now serve over half a million customers; facilitating cross-border payments and local bank transfers in more than 20 different currencies.
We’re proud and happy to be considered the #1 trusted payment service for the adult industry!

Are there any particularities between your Romanian and other worldwide users?
One notable change that we’ve observed in the last year, in our platform statistics, is that Romanian users are now choosing to use their credit cards more often to pay for goods and services directly through POS purchases, rather than withdraw cash from the ATM. We believe this shift in preference is most likely a direct result of Covid restrictions imposed by the Romanian Government, however we believe that cash will become King again after we’ve collectively made it through the pandemic.
In terms of behavior and customer service needs, Romanian users of our platform are very similar to users located in any other country of the world. Romanian clients use our platform to receive payments; send transfers to others; and to withdraw funds through the various available options. Since Romanian is also the native language of many of our customer support representatives, our Romanian users benefit from being able to access support in their own language if preferred.

Which is the country with the most Paxum users?
We have seen significant steady growth of customers registering from many countries over the last few years, with Colombia currently leading the way, followed very closely by Romania. The global pandemic has also had an impact on the number of people working from home, working for themselves, and working in the adult industry. As a result of that growth, we see more and more people choosing Paxum because we offer a secure, trusted and easy way to get paid internationally, particularly for those with multiple streams of revenue.

From a financial point of view, how do you see the live cam industry in Romania?
The live cam industry in Romania has exploded in growth over the last five years. Every year, the number of Romanian live cam performers and studios registering for Paxum services grows; and the average amount received per payment has also increased!
This continued growth month after month, in both number of performers getting paid and the amount they’re getting paid, is a strong indicator that the live cam industry in Romania is soaring and so are the profits!

If you were to make a forecast, will there be more Paxum users from the live cam segment in 2021 than in the previous years?
In our platform’s statistics, we have already seen an increase in users coming from the live cam industry sector, especially since the beginning of the pandemic. We expect those numbers to keep growing throughout the year as the adult industry is also welcoming new performers, studios and even more live cam platforms.
Over the last few years, people working in the adult entertainment industry have witnessed a rapidly decreasing number of payment companies that respect them and are willing to help them get paid for their honest work. Unlike those companies, Paxum has always been happy to welcome adult performers in our community. Our stance has never changed, and we will continue to offer our full support to the adult industry.

How was the 1st half of 2021?
The beginning of 2021 was actually great for Paxum. We’ve been steadily increasing our local bank transfer offerings; we added multiple language support and live chat to our website; and to top that off we won several prestigious awards like the Alternative Payment Services Company of the Year trophy at XBIZ Awards 2021, the Best Payout Service trophy at GFY Awards 2021 and the Best Payment Processor trophy at Live Cam Awards 2021! We are very honored and grateful for all the recognition we receive within the industry.
Unfortunately, while we see the adult industry sector exponentially growing year over year, we also see fewer than ever companies that fully support it! Paxum is wholly committed to this industry and we are doing our best to support it, even when one of our partners decides to opt out.
For example, we recently made an announcement that the issuing bank of the Paxum SEPA Mastercard decided that it no longer wanted to be associated with the adult industry! This unpleasant decision was completely unexpected, but thankfully we have been able to quickly minimize the inconvenience this situation created for our customers.
At the time of the announcement all Paxum SEPA Mastercard funds had been immediately frozen by the issuing bank, meaning that neither card-holders nor Paxum could access previously loaded funds. That situation was completely unacceptable to us, and so to minimize disruption to our clients the Paxum team decided to take the burden upon itself and we immediately reimbursed every single affected user with the amount remaining on their cards.
In addition to the instant refunds Paxum also made the decision to temporarily reduce the fee for EFT withdrawal (local bank transfer) from $5 USD to $2.50 USD per transaction for affected clients. This 50% discount will remain applicable for the entire period while the Paxum SEPA Mastercard is not active. Customers who previously used this card can still withdraw their funds via EFT/Wire, to an external credit card or to the UnionPay card, depending on their country of residence.

We already have a backup card in the works with a new issuer, and we anticipate a roll-out of new cards within the next few months. We are constantly looking for ways to show our support to this industry and it is important for models and performers to know that their work is valued as well.
On a positive note, we believe the second half of 2021 shows great promise as more countries begin to open up and the world dares to imagine a post-pandemic future. Paxum will continue to do what we do best by serving our clients global payment needs through our secure, trusted, user-friendly payment platform. Read more articles here

Finance & Business

BCAMS Magazine, the 13th issue!

The independent livecam industry resource for news and tips & tricks for cam models and camsites.

Hello and welcome to BCAMS Magazine 13th issue!

As the nights are getting colder and longer, we are here to warm you up with our 13rd issue super selection of top models around the world. Get ready to be intrigued and mesmerized by these gorgeous performers! 

“BCAMS Magazine is a fast-growing one, and each issue proved the strong connection made with the live cam industry. Thank you for your trust and support.”


As the nights are getting colder and longer, we are here to warm you up with our 13rd issue super selection of top models around the world. Get ready to be intrigued and mesmerized by these gorgeous performers!

Moving on to our cover story! BCAMS EXPO 2022 comeback! A glamorous night with loads of artistic moments sprinkled with well-deserved awards!

Sharesome parent company acquires Nefty and we introduce you to the story of the first cam girl and the rise of the cam industry.

We discuss the new dating trend:Prioridating

And the UK household brand Babestation, with a 20years experience in the industry, gives us some insights on their business.

We discuss the new TikTok adult feature and Tumblr’s CEO end of the porn-friendly era of the internet vision.

All this and more awaits you in our 13th issue of BCAMS Magazine!

Read the full magazine here

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Finance & Business

The First Camgirl and the rise of the Live Cam Industry

In April 1996, Jennifer Ringley began the popular website JenniCam. She was the first real full time online webcam girl and she continued the webcam until 2003.

Jennifer was in college, studying computer engineering. She saw a webcam for sale at a tech store. Webcams were a relatively new technology at the time and so she bought one. Then she realized she didn’t have anything interesting to record. And so, she turned it into a learning project. She launched her site, Jennicam, to give herself a programming challenge. She was seeing if she could write a script to maintain a live-stream site. Her initial script uploaded a still image every 15 minutes to her site.

Previously, live webcams transmitted static shots from cameras aimed through windows or at coffee pots. Ringley’s innovation was simply to allow others to view her daily activities.
In June 2008, CNET hailed JenniCam as one of the greatest defunct websites in history.

Regarded by some as a conceptual artist, Ringley viewed her site as a straight-forward document of her life. She did not wish to filter the events that were shown on her camera, so sometimes she was shown nude or engaging in sexual behaviour, including sexual intercourse and masturbation. This was a new use of Internet technology in 1996 and viewers were stimulated both for its sociological implications and for sexual arousal. Surveillance became conceptual art, as noted by Mark Tribe in ‘New Media Art’: In Web sites like JenniCAM, in which a young woman installed Web cameras in her home to expose her everyday actions to online viewers. . . surveillance became a source of voyeuristic and exhibitionistic excitement. . . Institutional surveillance and the invasion of privacy have been widely explored by New Media artists.
One day, Jennifer got a call from her website provider saying she owed them $300 in overages. She realized this site was becoming something much bigger than expected. Traffic quickly became enormous. She eventually got more than 100 million views in a given week. Jennicam later inspired shows like Big Brother, and other “voyeur-tainment” sites.

The possibility of sex had enormous appeal to readers. She noticed that anytime she was changing clothes, her traffic would go to the moon.
Why did she quit? Jenny said was simply tired and wanted her own life. At Jennicam’s peak, she averaged 7 million views a day. Jenny learned, before most, that living in the public eye of the internet has enormous peaks and valleys. The drama is tenfold. The praise is thick and colorful. And the daggers come out quickly.

The emerge of Sex Camming
Sex camming emerged along with the development of web cameras and streaming technology in the middle of the 1990s, and spread along with broadband internet in the 2000s. Along with the digitization of the entire sex industry, sex camming has become a global business. Although today there are hundreds of sexcam sites operating worldwide, the market is dominated by the oligopoly of a few companies.

During the last twenty years sex camming has become a global and highly competitive industry. Despite the differences between the business models of the various platforms, their general structure is the same: customers, webcam models and third parties such as studios register to the sites, and performers get a share of the money paid by the customers.

Webcams are video cameras that stream or feed videos or images in real-time via a computer network like the internet. The first webcam hit the market in the ’90s. Today, webcams are available in most digital gadgets.

Reports indicate that the making of webcams has become a lucrative industry that is developing every day. In 2019, the webcam market estimated $1.9 billion. The expectations are that the figures will rise every year until 2028. Before introducing the live adult cams, videos got pre-recorded then posted on porn sites or other ideal platforms. Also, porn stars and their clients or viewers communicated via chat, instant messages, and emails. The response to this kind of communication could take time.

The probability of misunderstanding a written message or watching a non-live video is high. But in live adult cams, the engagement is instant. You can ask a question and receive an immediate answer. If you misunderstand something, the other party clarifies to you at that moment.

During a live adult cam, you can see your viewers or the porn actor. In return, live interactions and conversations emerge, triggering confidence and trust between the parties involved. Viewers can also direct instructions enhancing interaction and satisfaction.
This better connectivity makes the adult cam stars more encouraged to do their thing while the visitors always have a reason to keep coming back for more. In turn, the adult entertainment industry expands and creates better content.

Although sexcam sites emphasize a direct, personal relationship between performers and customers in their marketing, there is a complex infrastructure facilitating the work of models, including chat operators and studios where models work, which is partly concentrated on the semi-periphery. Models may register on the platforms individually and work from home, however, they can also work from studios. Romania is the current center of studio-based sex camming: according to unofficial estimates, around 5000 studios operate in the country. Although many studios operate independently, some of them strongly cooperate with particular platforms.
Live adult cams have brought more good to the adult entertainment industry, as illustrated above. People enjoy better connection, content, security, privacy, and satisfaction. In conclusion, webcams have played a significant role in boosting the adult industry’s growth.


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Finance & Business

Sharesome Parent Company acquires Nafty

Flame Technologies AG, Switzerland, the company behind the world’s largest sex-positive social media platform Sharesome has announced that it has acquired all assets of the Nafty ecosystem, one of the most recognized Web3 projects for adult content creators, for an undisclosed sum. Flame Technologies and the Nafty team will together pursue their common vision of bringing social media and decentralized finance (DeFi) together.
The Nafty Web3 ecosystem includes a blockchain-based payment solutions API, an NFT marketplace, a content subscription platform, and a crypto-based fanclub.
In the past years, the adult industry saw a power shift from studios and tube sites to independent content creators on social media. But it is increasingly difficult for them to promote NSFW products there. That’s why Flame Technologies developed the social discovery platform Sharesome for content creators where they can advertise their pay sites like OnlyFans.

Sharesome, the only sex-positive social media site, has almost 2M monthly active users and 400M posts viewed every month. Users spend an average of 8 minutes on the site. Sharesome already has a Web3 layer in the form of Flame Token, a blockchain-based token compatible with the ERC-20 standard of the Ethereum blockchain.

To be used on Sharesome, Flame Tokens must be exchanged into Flame Credits. Flame Credits are used as a value transfer mechanism on the platform. Right now, Flame Credits are used for tips and other digital services. Advertising on Sharesome is only paid with Flame Credits.

Flame Technologies’ strategy is to build the utility before the token is listed on an exchange. “A token without a use case has no value. This is why we first created the utility on Sharesome and haven’t listed on exchanges. Although we feel that now would be the right time to do this.”, said Flame Tech Founder & CEO Robert Knapp.

Flame Technologies aims to fully integrate the Nafty NFT marketplace into Sharesome by offering collectible avatars to the entire Sharesome user base. Sharesome would be the third social media network with NFT avatars, after Twitter and Reddit launched NFT-based avatars this year. The team also plans to integrate Nafty’s content subscription platform into Sharesome’s already existing Pro subscription.

Flame Technologies will also announce an exchange program that will allow Nafty Token holders to exchange their tokens for Flame Tokens.
At the heart of Sharesome’s SocialFi strategy are adult content creators, influencers and participants who want better control over their content and the ability to monetize their social media following and engagement.

“I believe that joining Flame Technologies is the best thing that could have happened to Nafty. Sharesome has the necessary traffic to breathe life into Nafty’s platforms. The team of Flame Technologies has shown, time and again, that they care about their users and will do the best for them.”, says Georgi Dimitrov from Nafty International.

“I am super happy that Nafty joined the Flame Family. The acquisition fits 100% into our strategy of gradually adding more Web3 tech on top of Sharesome, our flagship product with almost 2M monthly users. We believe that Social Finance is the solution to a lot of problems that we aim to solve. We’re trying to bring social media to the adult industry, and crypto to social media. With Nafty’s Web3 tech, we just became faster.”, says Robert Knapp, Founder and CEO of Flame Technologies AG.


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